Sustainable Marketing: Why It Matters and How to Implement It Effectively

With the alarming rate of the climate crisis, sustainable marketing has become a trend in the business world.

Offline Marketing in a Digital World: Why Traditional Methods Still Have Their Place

Online marketing campaigns have been marketers’ playgrounds in this digital age. However, several forms of offline marketing campaigns are still relevant in 2023. Read more to find out some examples and the reasons why offline marketing still works.

Featured Snippets: Appear in the Google’s Top Result and Boost Website Traffic

Have you ever encountered a brief summary on Google that answers your search query? They are called featured snippets. Securing a spot on Google’s featured snippets can be beneficial for your website.

Inclusive Marketing: Embracing Diversity to Drive Business Growth

In today’s world, diversifying marketing strategies and approaches is essential. For example, to expand your consumer base and relate to a broader audience, you can utilize inclusive marketing strategy.

TikTok Shop: Would It Be The Future of E-Commerce?

TikTok Shop is an emerging e-commerce platform that has revolutionized the way people shop online. What makes it different from other e-commerce platforms?

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Leveraging the Potential of Twitter for Business in 2023

Twitter’s global monthly users are predicted to fall by 5% in 2024. Does this mean Twitter for Business is no longer worth the effort? Read on to find out.

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Maximize Your Sales with Live Stream Shopping

Almost seven years ago, China changed the world of eCommerce with live stream shopping. Now, the hype is all over the world.

A Step-by-Step Guide to Enhancing the Benefits of Inbound Marketing

Every business owner wants a meaningful, long-lasting relationship with their customers. One of the most feasible ways to achieve that goal is through inbound marketing.

5 Ideas to Start Working with Influencers on International Women’s Day

You can boost your brand’s visibility by partnering with influencers for International Women’s Day marketing. Don’t know where to start? Find some fresh influencer marketing ideas in this article.

a man looking at his laptop. he is sitting in a place that looks like a cafe, there are bokeh light around him.

Exploring the Versatile and Dynamic Role of a Social Media Manager

Social media manager is a newly emerging job field. But nowadays, every company seems to need one. Because a social media manager is essentially the company’s face on social media.